Dobrutskyi.

Dobrutskyi.

Dobrutskyi.

Lead Product / Strategic Designer 12+ Years of experience

Lead Product / Strategic Designer 12+ Years of experience

Previously worked with

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About my experience

(01)

I’m a Lead Product / Strategic Designer with 12+ years of experience. Working across the full product lifecycle, from early-stage discovery and strategy to system-level design and product delivery.

I’m a Lead Product / Strategic Designer with 12+ years of experience. Working across the full product lifecycle, from early-stage discovery and strategy to system-level design and product delivery.

I facilitate discovery workshops, define problem spaces, and design scalable platforms and design systems for complex B2B and B2C products. Alongside this, I lead design execution and support teams through collaboration and mentorship.

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10

+

Years of Experience

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50

+

Product initiatives across enterprise and SaaS

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30

+

Companies i worked with

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97

%

Customer satisfaction rate

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3

Industry awards

I've worked with complex enterprise and startup products across B2B / B2C / SaaS domains.

I've worked with complex enterprise and startup products across B2B / B2C / SaaS domains.

Selected Work.

(02)

Projects across discovery workshops facilitation, design execution, design leadership covering different levels of ownership and impact.

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Why work with me

(03)

I cut through complexity to design products that are clear, scalable, and built for real world constrains.

Enterprise Product Design for B2B / B2C, SaaS Platforms.

Discovery and alignment

Platform and system design

Service design

End-to-end UI delivery

Design leadership / mentoring

Dobrutskyi

Design with intent.

Systems thinking

Fast alignment in ambiguous spaces

I structure discovery, clarify constraints, and help teams make decisions early before they become expensive.

Systems over one-off solutions

I design reusable patterns and scalable UI frameworks that improve consistency and speed across teams.

Delivery partnership

I stay close to engineering through implementation, resolving edge cases and ensuring quality in production.

Enterprise Product Design for B2B / B2C, SaaS Platforms.

Discovery and alignment

Platform and system design

Service design

End-to-end UI delivery

Design leadership / mentoring

Dobrutskyi

Design with intent.

Systems thinking

Fast alignment in ambiguous spaces

I structure discovery, clarify constraints, and help teams make decisions early before they become expensive.

Systems over one-off solutions

I design reusable patterns and scalable UI frameworks that improve consistency and speed across teams.

Delivery partnership

I stay close to engineering through implementation, resolving edge cases and ensuring quality in production.

Enterprise Product Design for B2B / B2C, SaaS Platforms.

Discovery and alignment

Platform and system design

Service design

End-to-end UI delivery

Design leadership / mentoring

Dobrutskyi

Design with intent.

Systems thinking

Fast alignment in ambiguous spaces

I structure discovery, clarify constraints, and help teams make decisions early before they become expensive.

Systems over one-off solutions

I design reusable patterns and scalable UI frameworks that improve consistency and speed across teams.

Delivery partnership

I stay close to engineering through implementation, resolving edge cases and ensuring quality in production.

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What I do

(04)

Discovery, UX, Strategy

1

I lead early-stage discovery to align teams around the right problems and product direction.

Discovery workshops & facilitation

Problem framing & alignment

Brand Guidelines

User interviews

Usability testings

End-to-End Design

2

I design and deliver products from concept to production.

Web Design

App & Interface Design

UX/UI Design

Design Systems

Responsive Design

Design UI Systems

3

I build design systems that scale across teams and products.

Design systems & component libraries

Scalable UI patterns

Design–engineering collaboration

Design project managment

Platform Design

4

I design platform-level solutions for complex products.

Platform-level UX & architecture

Cross-product patterns

System thinking for complex products

Long-term structural decisions

Design Leadership

5

I lead design work and support teams through collaboration and mentorship.

Design ownership & direction

Team collaboration & mentorship

Cross-functional alignment

Design quality and consistency

Enterprise approach

6

I work on complex enterprise products in demanding environments.

Complex B2B & SaaS products

Enterprise-scale systems

Regulated & data-driven domains

Long-term product evolution

Discovery, UX, Strategy

I lead early-stage discovery to align teams around the right problems and product direction.

Discovery workshops & facilitation

Problem framing & alignment

Brand Guidelines

User interviews

Usability testings

End-to-End Design

I design and deliver products from concept to production.

Web Design

App & Interface Design

UX/UI Design

Design Systems

Responsive Design

Design UI Systems

I build design systems that scale across teams and products.

Design systems & component libraries

Scalable UI patterns

Design–engineering collaboration

Design project managment

Platform Design

I design platform-level solutions for complex products.

Platform-level UX & architecture

Cross-product patterns

System thinking for complex products

Long-term structural decisions

Design Leadership

I lead design work and support teams through collaboration and mentorship.

Design ownership & direction

Team collaboration & mentorship

Cross-functional alignment

Design quality and consistency

Enterprise approach

I work on complex enterprise products in demanding environments.

Complex B2B & SaaS products

Enterprise-scale systems

Regulated & data-driven domains

Long-term product evolution

Discovery, UX, Strategy

I lead early-stage discovery to align teams around the right problems and product direction.

Discovery workshops & facilitation

Problem framing & alignment

Brand Guidelines

User interviews

Usability testings

End-to-End Design

I design and deliver products from concept to production.

Web Design

App & Interface Design

UX/UI Design

Design Systems

Responsive Design

Design UI Systems

I build design systems that scale across teams and products.

Design systems & component libraries

Scalable UI patterns

Design–engineering collaboration

Design project managment

Platform Design

I design platform-level solutions for complex products.

Platform-level UX & architecture

Cross-product patterns

System thinking for complex products

Long-term structural decisions

Design Leadership

I lead design work and support teams through collaboration and mentorship.

Design ownership & direction

Team collaboration & mentorship

Cross-functional alignment

Design quality and consistency

Enterprise approach

I work on complex enterprise products in demanding environments.

Complex B2B & SaaS products

Enterprise-scale systems

Regulated & data-driven domains

Long-term product evolution

Available for full-time roles and focused consulting engagements (remote + on-site workshops).

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Process

(05)

My process is simple, purposeful, and adaptable.

I adapt the process to the project size, team structure, deadlines, budget and level of uncertainty, from early discovery to scalable delivery.

Discovery

1

I work with teams to understand the problem space, constraints, and goals. This includes discovery workshops, research, stakeholder alignment, user interviews.

Discovery

1

I work with teams to understand the problem space, constraints, and goals. This includes discovery workshops, research, stakeholder alignment, user interviews.

Discovery

1

I work with teams to understand the problem space, constraints, and goals. This includes discovery workshops, research, stakeholder alignment, user interviews.

Define

2

I translate insights into a clear product direction. We align on priorities, assumptions, scope, and success criteria to avoid costly rework later.

Define

2

I translate insights into a clear product direction. We align on priorities, assumptions, scope, and success criteria to avoid costly rework later.

Define

2

I translate insights into a clear product direction. We align on priorities, assumptions, scope, and success criteria to avoid costly rework later.

Design

3

I design systems and product experiences that scale. From UX architecture and interaction design to high-fidelity UI, I focus on complex flows, edge cases, and real implementation constraints.

Design

3

I design systems and product experiences that scale. From UX architecture and interaction design to high-fidelity UI, I focus on complex flows, edge cases, and real implementation constraints.

Design

3

I design systems and product experiences that scale. From UX architecture and interaction design to high-fidelity UI, I focus on complex flows, edge cases, and real implementation constraints.

Deliver

4

I stay close to engineering through implementation. Design decisions are validated in production, edge cases resolved, and quality maintained until release.

Deliver

4

I stay close to engineering through implementation. Design decisions are validated in production, edge cases resolved, and quality maintained until release.

Deliver

4

I stay close to engineering through implementation. Design decisions are validated in production, edge cases resolved, and quality maintained until release.

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Recommendations

(06)

Through other's words.

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FAQs

(07)

Common questions

Answers to common questions about working and collaborating with me.

1. What kind of teams do you work with?
icon

I primarily work with product teams building complex B2B and SaaS products, including enterprise platforms and early-stage initiatives moving beyond MVP.

2. What is your role within a product team?
icon

I work as a Lead Product Designer, focusing on discovery, system-level design, and end-to-end product delivery. My role goes beyond execution and includes alignment, decision-making, and close collaboration with product and engineering.

3. Do you work more on strategy or execution?
icon

Both. I help teams clarify problems and direction early, and I stay involved through design and delivery to ensure decisions hold up in real implementation.

4. Do you work with enterprise and complex domains?
icon

Yes. I have experience working with enterprise products, multi-stakeholder environments, and data-heavy systems where clarity, structure, and scalability are critical.

5. Can we collaborate remotely or on-site?
icon

I work remotely by default and am open to on-site collaboration and travel when it adds value, especially for discovery workshops and alignment sessions.

6. Are you available for full-time roles or long-term engagements?
icon

Yes. I’m open to full-time roles and long-term product engagements where I can have meaningful ownership and impact.

7. Do you offer consulting or short-term engagements?
icon

es. In addition to long-term product roles, I work on focused consulting and project-based engagements when they help teams move forward. This includes discovery workshops, product and UX audits, user interviews, early-stage problem framing, and alignment sessions with product, engineering, and business stakeholders. These engagements are typically short-term and outcome-focused, designed to bring clarity, reduce risk, and support informed product decisions.

1. What kind of teams do you work with?
icon

I primarily work with product teams building complex B2B and SaaS products, including enterprise platforms and early-stage initiatives moving beyond MVP.

2. What is your role within a product team?
icon

I work as a Lead Product Designer, focusing on discovery, system-level design, and end-to-end product delivery. My role goes beyond execution and includes alignment, decision-making, and close collaboration with product and engineering.

3. Do you work more on strategy or execution?
icon

Both. I help teams clarify problems and direction early, and I stay involved through design and delivery to ensure decisions hold up in real implementation.

4. Do you work with enterprise and complex domains?
icon

Yes. I have experience working with enterprise products, multi-stakeholder environments, and data-heavy systems where clarity, structure, and scalability are critical.

5. Can we collaborate remotely or on-site?
icon

I work remotely by default and am open to on-site collaboration and travel when it adds value, especially for discovery workshops and alignment sessions.

6. Are you available for full-time roles or long-term engagements?
icon

Yes. I’m open to full-time roles and long-term product engagements where I can have meaningful ownership and impact.

7. Do you offer consulting or short-term engagements?
icon

es. In addition to long-term product roles, I work on focused consulting and project-based engagements when they help teams move forward. This includes discovery workshops, product and UX audits, user interviews, early-stage problem framing, and alignment sessions with product, engineering, and business stakeholders. These engagements are typically short-term and outcome-focused, designed to bring clarity, reduce risk, and support informed product decisions.

1. What kind of teams do you work with?
icon

I primarily work with product teams building complex B2B and SaaS products, including enterprise platforms and early-stage initiatives moving beyond MVP.

2. What is your role within a product team?
icon

I work as a Lead Product Designer, focusing on discovery, system-level design, and end-to-end product delivery. My role goes beyond execution and includes alignment, decision-making, and close collaboration with product and engineering.

3. Do you work more on strategy or execution?
icon

Both. I help teams clarify problems and direction early, and I stay involved through design and delivery to ensure decisions hold up in real implementation.

4. Do you work with enterprise and complex domains?
icon

Yes. I have experience working with enterprise products, multi-stakeholder environments, and data-heavy systems where clarity, structure, and scalability are critical.

5. Can we collaborate remotely or on-site?
icon

I work remotely by default and am open to on-site collaboration and travel when it adds value, especially for discovery workshops and alignment sessions.

6. Are you available for full-time roles or long-term engagements?
icon

Yes. I’m open to full-time roles and long-term product engagements where I can have meaningful ownership and impact.

7. Do you offer consulting or short-term engagements?
icon

es. In addition to long-term product roles, I work on focused consulting and project-based engagements when they help teams move forward. This includes discovery workshops, product and UX audits, user interviews, early-stage problem framing, and alignment sessions with product, engineering, and business stakeholders. These engagements are typically short-term and outcome-focused, designed to bring clarity, reduce risk, and support informed product decisions.

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Blog

(09)

Latest insights from my blog.

Thoughts, ideas, and perspectives on design, simplicity, and systems thinking.